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Thursday, October 13, 2016

Hillary Outspending Trump In Battleground Advertising

According to numbers released this week, Hillary Clinton owns the airwaves in all but two crucial election states. The Democratic nominee is still heavily outspending Donald Trump, dumping around $12 million in Pennsylvania, Florida, Iowa, North Carolina, New Hampshire, Nevada and Ohio. 

Even so, Trump is buying more television presence than at any other time in his campaign, spending $8.7 million this week. Adding to the push, the National Rifle Association is airing almost $3 million in Trump ads, from Indiana, Maine, North Carolina and Virginia to Pennsylvania and Ohio. 

Since early May, Clinton’s campaign has spent an estimated $150 million on radio and television advertising, while Trump has only purchased $66 million in airtime. The Democratic super PAC, Priorities USA Action, is also spending big money for Clinton—while Trump hasn’t received the same advantage. Most of the GOP groups that backed Mitt Romney’s 2012 campaign have so far failed to support Trump’s presidential run.