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Fake Outrage, Fake News, Fake March

Fake Outrage, Fake News, Fake March

This feature appears in the September ‘17 issue of NRA America’s 1st Freedom, one of the official journals of the National Rifle Association.  

We’ve written a lot lately about fake news, and there’s a good reason why. Everywhere you look, fake news is being widely presented as the real deal—especially fake news about the National Rifle Association.

The latest furor over an NRA “Freedom’s Safest Place” video narrated by Dana Loesch is an excellent example. In that video, Loesch mentioned the need to “fight this violence of lies with the clenched fist of truth.”

Some on the Left immediately cried that NRA was calling for violence, when they knew full well that the term “clenched fist of truth” had nothing to do with inciting violence. They also knew that a willing, NRA-hating national media would be likely to join in if they only cried loud enough and long enough.

Some on the Left immediately cried that NRA was calling for violence, when they knew full well that the term “clenched fist of truth” had nothing to do with inciting violence.And they were right—the media went wild. USA Today was perhaps the worst. That so-called “news organization” ran a story under the headline: “NRA video declares war on liberals, critics say.” The main art illustrating the feature was a photo of a woman menacingly aiming a handgun at an angle quartering toward the camera, inset into a picture of an NRA Freedom’s Safest Place banner from this spring’s Annual Meetings & Exhibits. 

The gist of the photo selection, of course, was that this crazy, NRA-loving woman wants to kill all liberals, and something must be done about it now. Of course, those reporters and editors knew that the video was not a call for violence. But why ruin a perfectly good story by worrying about the truth?

After the leftist elites and the rest of the freedom-hating alphabet media had their long, loud say, they had managed to whip up enough frenzy to convince some ignorant members of the public—those whose only knowledge of the NRA is what they read in the so-called “mainstream” media—to become outraged themselves.

The fiasco culminated in a “march” on the NRA headquarters building—a completely fake march, focused on fake outrage, which had been reported in dozens of fake news stories.

NRA members can likely look for similar fake outrage and subsequent fake news to occur any time the Association makes any kind of statement about anything. The gun-hating critics are always standing by, just looking for an opportunity to twist another truth into what they can use to gain support, raise money and turn more people against the premier organization standing between the Second Amendment and those who would like to see a complete repeal.

Fortunately for the NRA, members know to take so-called “news” from national media with a grain of salt. Moving forward, a grain likely won’t be enough—we’ll probably need the whole shaker.

Mark Chesnut has been the editor of America’s 1st Freedom magazine for 17 years and is an avid hunter, shooter and political observer.