“The Bud Light Party” quickly fizzled. Amid disappointing sales and negative feedback, Anheuser-Busch canned its political parody ad campaign featuring Amy Schumer and Seth Rogan. The “Equal Pay” spot generated so much criticism online that comments had to be disabled. The ads were initially planned to run through Election Day.
This is just the latest in a string of failures for Schumer. A cousin to New York Sen. Chuck Schumer, Amy Schumer is equally outspoken when pushing her gun-control agenda. During a show last month, the “comedian” couldn’t help but turn her act into a Trump-bashing rally—a move that left attendees booing and led to hundreds walking out in disgust. A recent Beyoncé parody also failed miserably—Schumer was accused of racism, among other things.
I think we can all agree that Schumer’s 15 minutes of fame have long passed. Her political brand of comedy is not a winning campaign, as Anheuser-Busch learned the hard way.