The National Rifle Association's Political Victory Fund (NRA-PVF) has launched an ad campaign in North Carolina aimed at defeating Deborah Ross in her bid for the U.S. Senate. The seven-figure buy will run on both broadcast and cable television in the Asheville, Charlotte, Greensboro and Wilmington media markets.
“Deborah Ross voted against personal liberty and the right to self-defense in the state legislature,” said Chris W. Cox, chairman of the NRA-PVF. “Deborah Ross would push former New York City Mayor Michael Bloomberg's gun- control agenda in the U.S. Senate, undermining law-abiding North Carolinians' fundamental right to self-defense. The NRA is urging our members and supporters in North Carolina to defend freedom. Defeat Deborah Ross.”
“Deborah Ross sure is smooth,” the commercial begins, then details a number of promises Ross has made. The commercial then concludes: “That's what she says, but that's not how she votes. Defend freedom. Defeat Deborah Ross.”