A Few Words from Two of Freedom’s Greatest Benefactors

posted on January 23, 2023

Every member of the NRA has decided to give time and money to defend and win back our Second Amendment-protected freedoms.

This basic fact makes Larry and Brenda Potterfield, co-founders of MidwayUSA, part of a civil-rights movement; in fact, as they give so much, it makes them leading examples of citizens who give to preserve and restore this critical right.

Indeed, it is difficult to even quantify how much Larry and Brenda Potterfield have done for American freedom, for the youth shooting sports in particular and, in general, to support the NRA’s continued legal and legislative battles for our right to keep and bear arms.

Incredibly, in 1992, the Potterfields came up with The NRA Round-Up Program by asking their customers to round up their purchases to the nearest dollar so MidwayUSA could send the difference to the NRA to be used for our continued fight for freedom. In the years since, the total contributions to NRA-ILA, just from MidwayUSA, have exceeded $21 million.

Also, in 1992, the Potterfields came up with what would grow into Friends of NRA. They decided to hold a function in Columbia, Mo., to raise funds for the NRA. The idea soon grew so much that, in the years since, Friends of NRA has raised more than $800 million for The NRA Foundation.

Meanwhile, to help youth shooting sports, the Potterfields created the MidwayUSA Foundation, which has now given over $54 million in grants to nearly 3,000 youth shooting teams. This endowment helps tens of thousands of young shooting athletes each year. There is no realistic way to begin to measure the impact this has on influencing the next generation to keep our Second Amendment freedoms from deteriorating.

For these, and many other reasons, in 2017, the Potterfields received the Golden Bullseye Pioneer Award from NRA Publications.

So, as they are glowing examples of what freedom-loving citizens can do in this great nation, we asked them to sit down and tell us about what they’ve done and are doing in their continued dedication to preserving our Second Amendment rights.


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